the program
 | Take Care Of Those Items You've Put On The Back Burner social venture labs idea incubators, are a peer-learning networks for small business or organization owners dealing with marketing, operations, product development and management, and customer experience across a range of industries.
The Labs are built on two simple but powerful concepts: the importance of customer-centric business design, and the value of asking for help from one's peers.
Lab members (executive directors, small business owners, program managers of non profits) learn how to better manage customer-centric and socially minded businesses by sharing their mistakes and successes with their peers in a confidential environment, free from vendors and competitors.
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The Labs provide practical, peer-based lessons and training for building customer centric and social minded businesses.
The Topics
Brand/Marketing 101
- Is your brand identity clearly aligning with your service offering?
- Do you find that brand resonates with your audiences?
- Is your value proposition clear?
Finance Lite
- How often do you review your numbers?
- Do you concentrate solely on the bottom line? What project-based metrics do you measure?
- Do you have a view that communciates a holistic story of your business?
- How do you contribute to your community?
- Are you measuring too little or too much? Not at all?
Web Site Review
- Can your audience figure out your entities' purpose in 3 seconds?
- Are the most effective paths on your website easy for customers to find?
- Does your web site compliment your on-offline programs?
Social Marketing
- How do Facebook and other social networking sites help you collect more customers?
- How can blogging affect your business?
- Do you have a point of view to communicate? Does your business have something to tell people?
Details....
Program length: 4 weeks total
(Lab meetings 2 hours, weekly during course of program)
Lab program; 6PM – 9PM
Please contact us to schedule
Begins as soon as you are ready!